How to Leap into Writing and Publishing Your Next Book

by Frances Caballo Whenever I publish a new book, my husband and friends are always impressed. My colleagues? Not so much. While friends may wonder how I chose a topic and researched it, organized my time, and acquired the skills to write it, my colleagues know the Big Secret.

5 Tips to Make Your Author Website Convert Prospects to Profits

by Kristen Eckstein One of the most valuable pieces of marketing you can invest in is your “digital business card”—your website. If you feel having a social media presence and a Facebook page alone are enough, keep in mind that you don’t control those websites. You need a hub—a central location for your entire book […]

Why Publishing Shouldn’t Be A One Person Show

by Justine Schofield Entrepreneurs who choose to publish digitally are afforded the luxury of having many of the cumbersome and costly steps of print publishing eliminated. However, there is one aspect of traditional publishing that should absolutely not be overlooked by the tech savvy digital publishers of today: publishing with a team. As most of […]

The Secret Formula to Creating a Bestselling Book

by Penny Sansevieri Writing a book is one thing, promoting it is a whole different animal. But what if you could, right out of the gate, know exactly what to do to create an outstanding, well-received book that was promoted in such a way that it sold better than you expected? Sound like a dream? […]

Special Reports: Snack-size Products That Offer A Tasty Sample

by Joan Stewart If you’re new to digital publishing and the thought of creating a product intimidates you, start with something fast and easy: a five-page special report that goes in-depth on a very narrow topic. That’s what I did when I started my business. And I learned quickly that low-price, snack-size special reports–on topics […]

How to Speak Your Book

by Nina Amir Many entrepreneurs don’t believe they are writers. However, they want to become authors because they know a book gives them expert status. Becoming an authority or thought leader in their industry will help them grow their businesses. This leaves them in a quandary. They want and need a book but don’t feel […]

Reuse, Recycle, Repurpose: 20 Ways To Maximize Existing Content And Cut Your Blogging Time in Half

by Penny Sansevieri By now we’ve all heard the endless chatter about Google’s issues with duplicate content. In the past, we could easily re-run pieces in a variety of places. Some experts I know reused articles as many as twenty times, but if you do that now you may find your site in a lot […]

Fourth of July – A History of Celebrating Independence Day [#infographic]

This year our weekly Friday publishing date falls on the American holiday and celebration of the Fourth of July … Independence Day. In the spirit of celebration and the purpose of The Future of Ink to feature different forms of digital content, we found an infographic to tell the story of 4th of July with […]

Getting Published – The Barriers To Entry Have Fallen

by Kathleen Gage Whatever your perspective, your opinion or your belief, the Internet provides a platform to express it. Barriers to entry for getting published are practically nonexistent. The great news is this: the minute you post something, your writing, video or audio file is published. The bad news is this: the minute you post […]

Five Secrets To Achieving Your Writing Goals

by Kristen Eckstein In all honesty, other than “just do it,” there are no real secrets to achieving your goals. There’s no easy button to writing a book. This is why it’s so important to follow the following five steps to achieve your writing goals. Secret #1: Write It Down A goal is worthless unless […]