Reuse, Recycle, Repurpose: 20 Ways To Maximize Existing Content And Cut Your Blogging Time in Half

Reuse, Recycle, Repurpose: 20 Ways To Maximize Existing Content And Cut Your Blogging Time in Half

by Penny Sansevieri By now we’ve all heard the endless chatter about Google’s issues with duplicate content. In the past, we could easily re-run pieces in a variety of places. Some experts I know reused articles as many as twenty times, but if you do that now you may find your site in a lot [...]

Fourth of July – A History of Celebrating Independence Day [#infographic]

Fourth of July - A History of Celebrating Independence Day [#infographic]

This year our weekly Friday publishing date falls on the American holiday and celebration of the Fourth of July … Independence Day. In the spirit of celebration and the purpose of The Future of Ink to feature different forms of digital content, we found an infographic to tell the story of 4th of July with [...]

How To Maximize Your Marketing With The YouTube Booster Effect

How To Maximize Your Marketing With The YouTube Booster Effect

by Lou Bortone YouTube has changed the online landscape and dominates the web, with more than 1 billion unique users each month. Over 100 hours of video are uploaded to YouTube every minute, and YouTube now reaches more US adults ages 18 – 34 than any cable network. Just to put that into perspective, if [...]

Getting Published – The Barriers To Entry Have Fallen

Getting Published - The Barriers to Entry Have Fallen

by Kathleen Gage Whatever your perspective, your opinion or your belief, the Internet provides a platform to express it. Barriers to entry for getting published are practically nonexistent. The great news is this: the minute you post something, your writing, video or audio file is published. The bad news is this: the minute you post [...]

Becoming An Author – How Do You Spell Success?

Becoming An Author - How Do You Spell Success?

by Nina Amir Every writer has a different definition of successful authorship or a successful book. That definition need not include the same criteria as those used by the publishing industry. But to know for certain if your book is successful, or if you have reached your goals as an author, you must know how [...]

How To Get Book Reviews – The 5 Myths

How to Get Book Reviews - The 5 Myths

by Shelley Hitz Getting reviews for your book is an essential part of the publishing and marketing process. However, there are many misconceptions authors have regarding book reviews.  In this post I address the 5 common myths about getting reviews for your book.

11 Juicy Opt-In Offer Ideas Your Readers Will Love

11 Juicy Opt-in Offer Ideas Your Readers with Love

by Joan Stewart The next time you offer a free digital download in exchange for someone’s email address, don’t rely on the old standby: an ebook. I’ve offered plenty of them in my own business.  But I have to admit. When I see others using an ebook to bait the hook, I sometimes think to [...]

How To Turn A Freebie Lover Into A Super Fan

How to Turn Freebie Lovers into Super Fans

by Penny Sansevieri A few years ago I worked on a project that was tied to Days of Our Lives. For those of you who grew up with soap operas (or maybe still try to catch them from time to time) you know that this show has been on the air for 47-odd years A [...]

7 Social Media Marketing Trends [#Infographic]

7 Social Media Marketing Trends

by Denise Wakeman What are online entrepreneurs thinking about in 2014 when it comes to social media marketing? The 2014 Social Media Marketing Industry Report, published by Social Media Examiner reveals important trends and what you need to consider when it comes to creating your digital media. In the infographic below, 7 of the top social [...]

Are You Guilty Of Promo Bombing?

Are you guilty of promo bombing?

by Laura West Ok, time to fess up! Have you ever done this? You see a conversation on Facebook or LinkedIn and it fits beautifully with a product or program you offer.  You either do one of two things. You don’t do anything because you don’t want to overstep your bounds and seem salesly. Or [...]