Twitter Tips For Today’s Authors

6 Twitter Tips Authors Need to Know

by Frances Caballo The other day a client asked me why he should give Twitter a try. Oh, my. I always feel a tad floored by the question, not because I think Twitter is unimportant to writers but because Twitter can be critical to an author’s marketing platform. Here’s another reason: I adore Twitter. Explaining […]

9 Ways To Make Your Author Resource Box Sizzle

9 Ways To Make Your Author Resource Box Sizzle

by Joan Stewart Why is it that some writers can describe themselves, their personalities, their likes and dislikes, and promote their expertise, in such a compelling way that you’re dying to know more about them? And they do it all in only two or three sentences? I’m referring to what’s known as the author resource […]

9 Ways Authors Can Use IFTTT Recipes To Be More Productive

9 Ways Authors Can Use IFTTT To Be More Productive

by Shelley Hitz I love productivity tools and finding ways to accomplish more with less time. A tool I recently started using is IFTTT which stands for If This Then That. I have to admit when I first found out about IFTTT, I was confused. It didn’t make sense to me how it would be […]

How To Use Slideshare To Market Your Book

How to Use Slideshare to Market Your Book

by Rebecca Livermore Writing your book is only half the battle. Regardless of whether you self-publish or go with a traditional publisher, once your book is published, if you want it to sell well, you have to market it. SlideShare is a great and often overlooked social media site that has great potential for marketing […]

The Art of Social Media for Writers

The Art of Social Media for Writers

by Peg Fitzpatrick Building a social media platform has never been more important whether you plan on self-publishing or pitching your book to a traditional publisher. Writing a great book is just part of the equation, your social media platform is where readers will get to know you, find out about what you’re writing, and […]

The Shocking Truth Why Most Affiliate Partnerships Don’t Work

The Shocking Truth Why Most Affiliate Partnerships Don't Work

by Kathleen Gage If you’ve been exploring how to run a business online for any length of time you’ve likely heard there are surefire ways to achieve greater success for your efforts. At the top of the list are joint-venture and affiliate partnerships. Although a very effective way to increase your market reach and visibility, […]

How To Revive A Stale Book For More Sales

Reviving a stale book

by Penny Sansevieri What if I told you that you could simply and easily revive an old or older book and start making sales on it again? Would you be game? Most of us who have been writing for a while are sitting on a lot of content and a lot of older books that […]

How To Get The Most From NaNoWriMo

How to get the most from NaNoWriMo

by Justine Schofield The aim of NaNoWriMo is to write 50,000 words in the month of November. Clearly, this is no easy feat, but there are hundreds of thousands of people who joined the NaNoWriMo movement and have spent the last month typing away at their computers. If you’re one of these people, congratulations! You’re […]

Why You Should Welcome Anything Less Than 5 Star Reviews

Why You Should Welcome Anything Less Than 5 Star Reviews

by Joan Stewart When I’m looking at book or product reviews on Amazon, nothing sets off my B.S. detector faster than dozens of reviews that are all five stars, and none less than that. It’s the same at other sites. When I was shopping online for living room curtains recently at a consumer site, I […]

How to Sell More Books to the Right Target Audience

How to Sell More Books to the Right Target Audience

by Kristen Eckstein I know, I know, you’ve probably heard it before: You need to know who you’re marketing to. A section about finding and knowing your target audience can be found in almost every book written about publishing, and every publishing and book marketing blog on the net. While you may already have this […]