by D’vorah Lansky, M.Ed. I’d like to thank Denise and Ellen for graciously hosting me, as a guest blogger, in celebration of the launch of my newest book, 21 Ways to Launch a Successful Virtual Book Tour. In answer to the question posted in the title of this article; “Are there different types of virtual book [...]
May 13, 2013
10 Reasons Why Self-Published Books Don’t Sell – and What You Can Do to Ensure Yours DOES
by Kristen Eckstein One of the biggest complaints I hear from self-published authors who found The Ultimate Book Coach after they published their books is, “My book isn’t selling. Can you help me?” And 99.9% of the time when I look at their book on Amazon or their website, I can name several reasons why [...]
May 10, 2013
What the Music Biz Taught me About Perfection
by Lou Bortone “Music biz? I thought you were a video marketing guy,” you may be asking… Yes, I spent over 2 decades in the television industry, but I bet you didn’t know that I was in a local rock band in and after college! First, I was in a cover band called “Parallax,” and [...]
May 1, 2013
Blog an eBook So You Get Read As You Write
by Nina Amir Many writers and entrepreneurs wonder why they should blog an ebook rather than write it the “old-fashioned way.” I can think of many reasons, the first of which is that you can publish as you write. That means you become an author and a publisher the instant you hit the “publish” button [...]
April 22, 2013
5 Fun Ways To Get People Talking About Your Digital Content
by Sue Painter One of the main things I teach to those who want to publish digital content is that making money from it requires you to become a master of marketing what you have published. Usually when I make this statement I get sideways looks from digital content authors.I can see their brains churning, [...]
April 5, 2013
‘One and Done’ Won’t Get it Done! 5 Tips for Video Continuity
by Lou Bortone If you’ve taken the big leap and joined the ranks of the online video marketers, congratulations! That first video is always the most difficult. But now that you’ve produced your first video, what’s next? How do you not only maximize the marketing from that video, but also create new video marketing opportunities? [...]
March 29, 2013
5 Ways To Set Up Successful Affiliate Sales For Your Digital Content
by Sue Painter Digital publishing lends itself well to using affiliates for expanding your sales and reach into new markets. Just like anything else, though, getting into affiliate relationships that actually work for both you and your affiliates takes foresight and planning. Affiliate sales work best when there’s a good partnership between the content creator [...]
March 25, 2013
The Five Secrets to a Killer eBook Cover
by Kristen Eckstein When it comes to your eBook cover, I cannot stress enough how important it is to look professional. If your cover looks like it was created in Microsoft Word, your book sales will be directly affected and even your credibility may be at stake. Most people, especially those who spend hours online, [...]
March 22, 2013
When It Comes to Online Marketing, You Will NEVER Please Everyone
by Kathleen Gage No matter what you do, you’re going to upset one person, while at the exact same time, you will make someone else really happy. Doesn’t matter what it is. It could be what you wear. Some people will like your choice of clothing; others won’t. Maybe it’s that you decided to bake [...]
March 18, 2013
The 3 Biggest Video Marketing Mistakes (And How to Avoid Them)
by Lou Bortone Video is taking the web by storm, with Cisco predicting that in the next few years, 90% of all Internet traffic will be video. That means if you’re not integrating video into your marketing plans, you risk being left in the dust! Since most entrepreneurs are fairly new to the video marketing [...]
