- All publishers are required to adhere to the AdSense policies, which dictate the types of content suitable for ads.
- Publishers tell Google which content is suitable for ads.
- Once Google approves a new publisher, all of that publisher’s content is eligible to serve ads through the Display Network.
- It categorizes content into three categories: low, medium, and premier.
Home Campaign Manager Brand Controls Basics Assessment How does Google determine which content is suitable for advertising on the Display Network?