Which of the following tactics should be integrated into conversations early and often when talking with clients about their launch pad websites?

  • Educating and reminding the client that your team will be removing the vast majority of the content from their website
  • Recommendations for regular bimonthly action item check-ins with the client’s CEO
  • Educating and reminding the client that the launch pad is simply the starting point and the team will continue working on anything that doesn’t make the initial launch
  • All of these should be incorporated into conversations early and often.