Where do conversations fit into your inbound marketing strategy?

  • Conversations fit into your inbound marketing strategy because you’re going to need to have one with your team now that you know what inbound is all about.
  • Conversations are only for outbound marketers. Content and promotion is for inbound marketers.
  • By using channels that deliver or simulate a conversation with your website visitors, you can deliver your content in a consistent and relationship-focused way.
  • By using channels that your buyers personas consider “trendy,” your brand maintains its reputation of being relevant and up to date.