- The publisher sets up line items in Display & Video 360 for any Programmatic Guaranteed deals
- Programmatic Guaranteed deals are available in the insertion order’s Inventory source targeting
- The publisher needs to agree on the targeting and categories for an open auction deal
- The publisher needs to agree on number of impressions and fixed price for a Programmatic Guaranteed deal
Home Display & Video 360 Certification Exam How does the setup for a Programmatic Guaranteed deal differ from a preferred deal?