Which of the following is the BEST description of the benefits of using personalization tokens?

  • Personalization tokens make it unnecessary for sales reps to craft individual emails for their contacts.
  • Personalization tokens make it easy to send a single email to multiple people.
  • Personalization tokens help save time and avoid mistakes but aren’t enough on their own to make an email feel personalized.
  • Personalization tokens are simple reminders of information that has to be added manually before you can send the email.