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- Implement a “likelihood of renewal”? scoring system. Score each client two months prior to their renewal date, and create different service playbooks for the team to follow.
- Schedule an in-person workshop 90 days prior to the renewal date to get some additional face time and strengthen the relationship.
- Implement a grading system based on the progress you’ve made on their original goals. If the client scores a D or lower, assume they will be canceling, and have the sales team work to replace them.
- None of these suggestions would help with this specific challenge.