If you find yourself with a lot of poor-fit leads, all of the following are good ways to solve this problem EXCEPT:

Home HubSpot Sales Enablement Certification Exam If you find yourself with a lot of poor-fit leads, all of the following are good ways to solve this problem EXCEPT:

Send the leads to sales for further qualification.
Look for bad-lead sources and turn them off.
Revisit your ideal buyer profile and make your definition of “fit”? less stringent.
Find ways to improve the messaging in your marketing content.