2012 Digital Publishing Industry Report

Curious as to how your peers are using digital publishing to promote and grow their businesses?

Planning to publish a book in the near future, but wondering how your colleagues are going about this?

And if you have already published, do you want to know what next steps your colleagues are taking to leverage digital publishing even further?

In our first annual digital publishing study, more than 1000 online entrepreneurs…including coaches, consultants, trainers, speakers and other small business owners…reveal how they are currently using and plan to use…

digital publishing in their businesses.

A Quick Preview

Watch this quick video overview:

To understand how online entrepreneurs are using digital publishing, The Future of Ink conducted it’s first annual 2012 Digital Publishing Survey Industry Report.

Our mission was to understand the current “state of of industry” as it applies to online entrepreneurs and to uncover the most significant questions online entrepreneurs want answered.

Over 1000 online entrepreneurs participated in the survey, providing extremely valuable insights and information that just can’t be found anywhere else.

In this free report you will discover:

~ The top 10 questions online entrepreneurs want answered: We analyzed more than a thousand open-ended responses and we summarize all of the major questions that small business owners want answered.

~ The benefits of digital publishing: This section reveals all of the principal advantages online entrepreneurs are getting with their digital publishing activities.

~ The top 3 used digital publishing/ecommerce platforms: Discover which platforms are the most popular…

and more!

If you are an online entrepreneur who is interested in leveraging digital publishing to promote and grow your business, you’ll want to take a close look at this 20 page report to keep you ahead of the curve!

This report is completely FREE and is available for you today…

~~> Download the 2012 Digital Publishing Industry Report by clicking below

Plus, don’t miss our FREE Training Webinar…

How You Can Profit from Digital Publishing: 3 Simple Steps

Wednesday, September 5th at 4PM Eastern (just click on the link above to reserve your seat!)

In this live, one-hour training webinar, Online Visibility expert Denise Wakeman and Marketing Strategist Ellen Britt share the surprising results of their recently completed 2012 Digital Publishing Survey, taken by over 1000 coaches, consultants, trainers, speakers and other online entrepreneurs.

Denise and Ellen will also pull back the curtain on the one thing people most want to know: “Is it really possible to make money with digital publishing?” They will outline a simple 3-step “Fast Path to Cash” with digital publishing for online entrepreneurs just like yourself. Plus, they have a surprise announcement at the end of the webinar for all who attend (and no, they are NOT going to sell anything!) Don’t miss this!

Just click here to grab your FREE seat at the webinar…

and be sure to download the 2012 Digital Publishing Industry Report by clicking below

What do you think about the report and our findings? Please share your thoughts in the comments box below.

Ellen can be reached at ellen@thefutureofink.com and Denise can be reached at denise@thefutureofink.com


Ellen Britt
Dr. Ellen Britt is the Social Media Influence Doctor, Mastermind Expert, Author and Online Marketing Strategist, Lover of Southern Food & Culture and founder of Pink Coattails, as well as the co-founder of The Future of Ink. Ellen is committed to the idea that every woman, no matter her education, experience or where she lives on the planet, can have a successful business if she so desires.
Ellen Britt
Ellen Britt
Send to Kindle

What do you think about this post?


  1. Gary Farrow says:

    Hi Dr. Britt,

    I’m a freelance writer researching an article about top selling self-published e books in the nonfiction genre. I have yet to find much of any substance on the internet. Do you know of anyone I could chat with or other resources that might be helpful in providing background on this topic? Thanks. Gary

  2. Hello Ellen.

    I know you post this one last year and just want to ask if this still applicable? Hope you can reply me soon.

    Thank you and God bless.

  3. Hi, I’m getting started with digital publishing and I appreciate your report. I’m exploring this idea of creating sheet music especially formatted for good readability on Kindles and small tablets. Converting music scores to e-pub or mobi was a challenge, but creating pdfs of the right size for them was easier. You can see samples of my work at heartfeltsongs.com. It has some Christmas songs just for the season.

  4. Please consider http://www.PhyllisZimblerMiller.com for your list. Phyllis writes several insightful blog posts per week on this topic. Her writing style is easy to understand.

  5. Joseph Simpson says:

    Thank you so much for the information you shared! Be well always!

  6. Kimberly Paulk says:

    Thanks for this report! I know this primarily focuses on entrepreneurs, but I’m curious – what applications do you see for small nonprofits in digital publishing? Are there opportunities there that they may be missing?

    • You are most welcome Kimberly! And yes, I believe the possibilities are wide-open for small non-profits…for instance, many of the larger non-profits produce quarterly print magazines, such as the Red Cross…

      with the opportunities that digital publishing provides, small non-profits could produce a digital magazine for a fraction of the cost of print…to educate potential donors and keep existing contributors in the loop.

      Also they might also consider digital books in the area of their specialty, and sell them on Amazon.com and other platforms, with the proceeds going to the non-profit.

  7. Thanks for sharing this video. I would be interested in knowing more about your results. I am an author and blogger. I have published blog posts. articles, and eBooks digitally.

    • You are most welcome Deborah! Just click on the link above (in one of the boxes with the arrow in the circle) and the complete report should automatically download for you. Let me know if you need any assistance…

  8. Very informative report Ellen Britt, thank you and Denise Wakeman for your interest in this topic and putting in the work to accomplish this! I really appreciate all that you’ve done here; value added overflow, SO helpful!

    • Thanks Robin! Yes, we really appreciate all of the 1000 plus survey participants’ answers on which the report is based. And we intend to keep adding value…starting with our webinar coming up on Sept. 5th…

  9. Thanks for taking the lead on this and sharing your results!
    Digital publishing is changing everything, and we all need to be informed.

    🙂 Christina

    • Thanks Christina! I totally agree…digital publishing is indeed changing everything…and the quicker we can get the word out to online entrepreneurs, the better for everyone.

    • Christina, we appreciate your support in getting the word out about the survey. This report will be helpful for most online entrepreneurs!

  10. Hello it’s seems that just the other day something came in my inbox about digital publishing I was curious so I bookmarked it. Well sometime later on I get something else in regards to digital publishing from another source and that is how I got here. Now I am really curious! I just signed up for the webinar and am really looking forward to learning about this marketing platform. Til then.


    • Thanks Steve! Denise and I are looking forward to bringing you even more valuable information on digital publishing and how you can use it to promote and grow your business.

    • Thanks for stopping by, Steve, glad you found your way to the site. Digital publishing is an exciting next step for most online entrepreneurs.

  11. Shirley Carolan says:

    Thank you for this report. I intend to learn all I can about digital publishing!

    Shirley Carolan

  12. I’m sure there are many juicy bits in the very valuable research. What data surprised you the most or make you two mavens look in a new direction?

    • Dina, thank you for your thoughtful question! There were two things that jumped out at me from the data that I really didn’t expect:

      1) the majority of our respondents had little to no experience with digital publishing…however, an overwhelming majority of them plan to publish in the next 6 months! A great opportunity here for those who serve this market in some way.

      2) I was surprised at how many people wanted to know how they could get their own service offerings (like ghostwriting, editing and so forth) in front of an audience of online entrepreneurs who are looking at digital publishing as a way to grow their businesses.

      • Hi, I came across one of your pins on Pinterest about self publishing, and I am one of those who is interested in offering my writing and editing skills to entrepreneurs in need of marketing materials suitable for digital publishing. I’ve been writing on helium.com for several years, and I plan to explore your website for tips on branching out with my writing. In addition, those who are active in marketing through Pinterest should visit my website, pin4ever.com; Pin4Ever allows pinners to download a backup copy of their pins and boards to their own computers, to protect pin data from being lost to hackers or accidents. As a promotion, we are offering each person a free backup right now!

    • Dina, I’ve been working on the Web since 1996 so it’s easy for me to forget there are online entrepreneurs who have never published an ebook. It’s second nature to me so for me the reminder about how many still need to take that step was a big eye opener.

  13. The information here is invaluable to those already in the publishing world in one form or another, as well as authors/authors to be. I look forward to the webinar and to see where else you go with all of this.

    • Thank you Cheryl…Denise and I are excited to be providing even more information on the webinar! There is so much opportunity for online entrepreneurs as well as those who are authors…

    • Thanks for stopping by, Cheryl. At this point, I think everyone is a publisher so it’s more important than ever to know how to leverage one’s content. Looking forward to “seeing” you on the webinar.

  14. Faylee James says:

    What a great idea, can’t wait to read your report. Thanks for all sharing you do, to us newcomers.

    • Thanks Faylee…I’d love to hear your thoughts when you’ve read the report! And yes, digital publishing is a great strategy, both for newcomers and “old hands” alike…

  15. This is a FABULOUS resource for entrepreneurs who are using or intend to use digital publishing as an income stream in their business. Thanks SO much for doing the work and sharing it out into the Internet community. A must-read!