What data-driven functionality in the Creatives module is available after you’ve created a set of, for example, Panorama format creatives?

  • You can use forecasting to accurately plan and forecast the unique reach of your campaigns.
  • You can view signals about where your creatives will serve and learn about how to improve safety measures for your campaign.
  • You can click Optimize, which will provide you with recommended changes to your creatives and allow you to apply them in bulk.
  • You can choose from a variety of audience signals to target specific customer segments, then assign the right creatives to the associated content strategy.