Select the definition that best describes the “establish” theme.

  • The core foundational activities you need to do once you’ve built something new.
  • The process of internal marketing within your company to showcase the new website and the impact it’s having.
  • The completion of the core strategy documents, such as the fundamental assumptions and the journey map.
  • The organization of the initial Growth-Driven Design team, the setup of your initial tool set, and the creation of your first quarterly gameplan.